Designing the future of libraries

2021 Conference

Designing for Digital 2021 is an all virtual experience.

UX professionals, web designers, managers, researchers, strategists, and librarians of all types come together annually at D4D to examine the current user’s experience of the library and design the future of libraries in the modern, digital world.

The 2021 D4D Conference will be held exclusively online. Over 4 days in February, we will meet on an interactive event platform to attend sessions, workshops, network and more. All content will be available for 1-year post-conference.


  • Registration Opens  |  September 28, 2020
  • Call for Proposals Opens |  October 26, 2020
  • Call for Proposals Deadline | December 8, 2020
  • Community Vote | December 9-17, 2020
  • Program Announced | January 5, 2021
  • Early Bird Deadline  | Extended to January 8, 2021
  • Regular Registration Deadline  |  February 15, 2021


Craig M. MacDonald is an associate professor in the School of Information at Pratt Institute where he developed the Master of Science in Information Experience Design and User Experience (UX) advanced certificate programs. He is also the founder and director of the Center for Digital Experiences, a faculty-led, student-driven UX consultancy and academic research lab. His research focuses on strengthening UX practices and improving HCI/UX education. He has expertise in usability evaluation, user research, and UX design and has led over 150 students through course-based and extracurricular UX consulting projects on behalf of libraries, cultural heritage institutions, start-ups, and media companies. He holds a Ph.D. in Information Studies and Human-Computer Interaction from Drexel University and an M.S. in Applied and Mathematical Statistics from Rutgers University.

Keynote Speaker

A Practical Guide to Building Your UX Capacity

When we talk about UX, we often talk about making sure an interface is usable or about the process of gathering user feedback. These are both valid perspectives, but they both ignore the more challenging work of creating a culture in which UX work is valued and supported. In this talk, I will introduce UX Capacity-Building (UXCB) as a process for initiating, strengthening, and sustaining effective UX practices in any organization. By the end, attendees will have a stronger grasp on what “good” UX really means and will gain concrete, actionable knowledge about how to overcome barriers to building a strong UX culture in their organizations.